McBrainwash

It isnt the all-beef patties, special sauce, cheese, lettuce on a sesame seed bun. It's the packaging.

Preschoolers preferred the taste of burgers and fries when they came in
McDonald's wrappers over the same food in plain wrapping, U.S.
researchers said, suggesting fast-food marketing reaches the very young.

What can I say? Marketing that targets children is pure genius.